I guess it was about time fitting in something truly good topic like caring for our all environment also into marketing areas like the IT business. Forcing a closer look at things again and aiming the start of re-querying bad and old behavior from once.

Green IT is more than just another new marketing gag companies now use to sell there actual new and modern hardware!

Even it may appear that way at first …. Energy Awareness is an must requirement and need for me today.

Besides traditional MHz or Mips, now power consumption, issues free standby and sleep functionalities of the used  OS have to become a reasonable arguments to answer the question whether or not to buy a specific hardware model, brand or software.

Years ago I have read some article pointing out about worlds’ overall electrical energy consumption was raise by 10% since the invention of  the Personal Computer System - short PC.

Millions of PCs … and often never powered off for just and pure convenience issues!

Sure it is smart when for a quick email check I only have to power on the LCD. The system is already up and running and it needs me just a few seconds to stay in touch with the whole world …. confessed that at some stages permanent running systems offering infrastructure services is a must requirement ….

But does it need to be more than one system per household? Does it need all the periphery running as well all the time? Does it need to be the most energy hungry system of all … Dad’s Power PC with chrome stripes and stars?

Do you know that in big data center the cooling and environment conditioning does need up to 3 or 4 times the energy all systems do need for their operating?

What about that million old server system out there in central computing center just not powered off because they are ignored and no longer used since ages? Running on money of big companies just turned too ignorant for it, as for shareholder value is the only thing what counts?!

Green IT has to become a general concern of all of us. Starting with those private users, heading over to small businesses and finally addressing CEO’s of big companies …. all “deciders” …  users, system developer, manufacturer and finally the big industrial consumer have to be AWARE today.

Recently on monday Microsoft announced that they will make effort locking down noticeable software license keys.
Nothing to say about that. They write software and want to sell it ….

But tell me! What is a noticeable software license key? They on I bought with and found  on my old notebook?

Sure it is a nice and helpfully arrangement new systems today are bundled and offered with some valid OS license key keeping costs low and giving me the feeling I’m doing right. But what about the system gets old and I buy a new one and don’t like the new burning software on it and rather would prefer going on to use the older one I’m used to used from my prior hardware?

What about the old hardware is still functional and working and I’m going to sell it on eBay?

Sure the license keys will go with the hardware, but what about the changing owner? Will this new owner then have such a noticeable software license key?

I really do understand Microsoft and other companies. But isn’t the problem also forced by them and there more than archaic licencing modells?

Today in times of fast broadband internet connections you of don’t even get an installation medium. You download the software and request a valid serial key online easy paid by paypal or credit card.

Where the hell there is a problem to found something similar than the internet domain registration services to buy and administer your license keys online? Even perhaps on some time limited base?

Sometimes I don’t need the whole cake for ever. What about buying a Creative Studio or Office license for a quarter of a year with the option to get a cheap and easy renewing?

In my eyes it is about time for those big software companies to think about new and creative licencing modells.

Just my 5ct on that!

Sometimes I think it really doesn’t matter what news is written about a company.
Good or not … there was a news about and people get curious about … that is the aim and that is what we want!

Now knowing about the rumours about Apple has a build in backdoor within the new Apple iPhone 3G were recently confirmed by Steve Jobs …. indeed make me thinking about.

But not about the company or the product itself. Instead I’m more thinking about whether or not I do like that.

Do I really want a company being able to de-install  software fromsomething I have bought from them?

They got my money and I got the phone … now it is mine and it is up to me deciding about which software I run on it.
What ever they tell me it is good for they have such an option, I’m seriously and absolutely sure about I don’t NEED it!

Guess it needs some firewall software soon for this gadget.

By coincidence I did run into a discussion making me aware about how difficult it is to loose some given status someone claims for him or herself.

I guess everyone of us working with computers is familiar with the old dispute between Mac and PC users about who has the better system …. 

Sure I was also jokng from time to time and one time I even lighted a wild discussion about when I very mindless wrote a cheeky comment at an internet list.

Since a while I’m used to work with both and I have to confess that i have likes and dislikes at both sides. It is not that I would really prefer on, but there is also no one I would define or decide as better or superior. At the end both world are the result of there history and special in some way.

But back to the topic. My recent posting about the Mojave Experiment I did send also to this internet list with no idea, but to share it. At the end I was amaze people there starting again to talk about PC versus Mac.

Now knowing myself that OSX since a while is running on non Apple hardware I try to prevent people there again running into a wild discussion but was amazed myself about some responses like:

"I kind of miss the days when you could walk into the Apple Store and there were only the true believers"

Wow! It must be really hard to recognise that your MAC is just another computer at the end.  

ps: You don’t take my todays posting too serious please … 

I guess most of you now know out of my earlier postings that I recently bought a MBP.

Me and a MPB? Now this sounds curious indeed and there were for sure a few curious view and question I had to stand. But I really wanted to find out about why others think about them as better, by enjoying something new at the same time.

Not really being sure about I later would like it, deciding for a specific model was a someway hard job for me.

Wanting it portable and being aware that buying too small or modestly never is a good choice, the smaller Macbook wasn’t a choice for me ever. On the other hand this large and heavy 17" chopping board seemed a bit to oversized to me. Thinking about to carry it together with cameras and stuff all time during vacation trip gave me some nightmares for sure.

So I finally focusing on a 15" model and looking into the specs, I decided about it is not worth to buy the bigger one. Everything added it more, except the video card memory, easily could added in later by myself easily.

So happy with me and my choise I finally bought the smaller 15" MBP and right from the first second I liked and enjoyed working with it. Getting familiar with it was easy doing and therewith set and found I recently decided to switch over with my video cutting projects to it as well.

Knowing about memory would become an issue then, I checked the Apple pages for more RAM… and found out about their horrible prices!! …..  Checking specs of RAM chips I quickly was sure about normal SO-DIMM would do. So finally yesterday on my way home I made a d-tour visiting a local hardware shop and buying two normal 2GB 667 SO-DIMMs (less than half the Apple offer).

Shortly half a hour later they were fit in and working.

Now (and for sure it would have to be someone else not me) not being able to resist digging deeper as well, I had a closer look at things. And I have to confess that not only the visible parts of the MBP are well designed. Looking behind and voting it, it is a "puter" … not more and not less, but the quality and manufactoring standard is high and … as a friend of me said once …. it’s a sexy feeling to own and work with one!